This means that the company you use to market your medical products and pharma goods needs to understand how to navigate successfully through this restricted, congested space. That is exactly what Eventige Media Group has a ton of experience in (and for some of the biggest brands). In this blog, we take an in-depth look into how our medical marketing agency teams grow brands. Our medical marketing team has the success it does because of the fact that we start by creating a solid marketing strategy as the foundation of all the formulation, packaging, testing, and implementation into the market. There are many different types of medical and functional CPG products that span the aesthetics, therapy, beauty and prescription sectors; and they all call for a different approach.

Medical Marketing Strategy - Starting Out

Whether talking about buying billboard space or spending some of your marketing budget on digital or social media ads, your products all require a specific approach that is pillared on the strong suits of the company, market perception and understanding of the product(s), and also the the in-market positioning chosen.

Using Digital Platforms

As a major digital marketing company, we have access to a variety of digital tools to really accelerate the growth of your brand. Not only that, but we’re experts in getting the very most out of each one of them. Let’s take a look at a few of them now.

• HubSpot to help build out the CRM system management
• Shopify to get your ecommerce website really firing
• Klaviyo to ensure you get the most out of your email marketing
• 360BrandFuel to get the most out of your brand marketing

We leverage the power of these platforms and processes to help drive support for growth, nurturing our customers and developing new areas of market penetration. We have the expertise and experience to show you precisely what works for the full spectrum of medical marketing customers, regardless of the product that is being sold.